Behind the Brand
Founded on Fierce, Unapologetic Femininity.

About us.

Built from boldness. Backed by strategy. Rooted in purpose.

Charlton Creative is a full-service marketing agency founded on one simple belief: you don’t have to shrink yourself to succeed. We help brands find clarity, show up confidently, and grow with intention — blending strategic direction with bold creative thinking to cut through the noise and connect with the people who matter most.

Our approach is holistic, human, and built around the power of aligned marketing — no fluff, no burnout, no empty metrics.

Whether you’re launching, rebranding or levelling up, Charlton Creative exists to help you build a brand with meaning, momentum, and magnetic energy.

Our Approach.

We understand that no two businesses are the same — and your marketing shouldn’t be either. That’s why every strategy we create is tailored to your unique goals, niche, and brand identity.

Whether you’re rebranding, building a digital presence from the ground up, or overhauling your content, we’ll design a personalised roadmap that feels aligned and delivers real impact.

At Charlton Creative, our mission is simple:

To empower brands to grow with clarity, confidence, and creativity — through marketing that feels as good as it performs.

We help you:

  • Define your message
  • Elevate your visual identity
  • Connect with your ideal audience
  • Align your brand with your values

 

Because when your brand feels clear and consistent, it becomes magnetic — and that’s when the real growth begins.

Why Us?

Unlike big agencies, Charlton Creative is built to be nimble, hands-on, and personal. We bring the perfect mix of:

  • Corporate insight + creative vision 
  • Australian energy + UK market understanding
  • Strategy-first thinking + scroll-stopping design

 

This is founder-led marketing — backed by years of experience, built on connection, and always rooted in results.

Service Menu.

From brand identity design to digital marketing strategies, we offer a full spectrum of services to help your business grow.

Our expertise spans across:

  • Brand Strategy & Design
  • Digital Marketing & Social Media
  • SEO & Content Marketing
  • Web Design & Development
  • Email Campaigns & Automation

+ More

Let’s Build Something Bold.

If you’re ready to grow a brand that feels aligned, elevated, and unforgettable — we’d love to work together.

Some of our client highlights.

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Meet Abbey.

Founder, Creative Director, and the voice behind the vision.

Hi, I’m Abbey — the founder and driving force behind Charlton Creative.

After years spent climbing the corporate ladder, managing high-performing teams, and delivering brand strategy inside legal and accounting firms, I reached a breaking point. I was burnt out, and as a result creatively stagnant — and in that moment, I made the boldest move of my life: I walked away, without a plan, but with a deep desire to do things differently.

What followed was the creation of Charlton Creative — an agency born from experience, fuelled by purpose, and shaped by a passion for helping others take up space with confidence.

I hold a Bachelor of Business (Marketing), and have over half a decade of hands-on experience in business management, strategy, creative direction, and brand building. In 2023, I co-founded a sustainability-focused agency before branching off to create Charlton Creative — a brand that reflects both my fire and my freedom.

I’ve also completed Choice Theory training through the Glasser Institute, which underpins my approach to leadership, communication, and meaningful client collaboration.

Now based in London, I’m bringing together Australian market experience with UK insights and research — building a boutique agency with a global mindset and a grounded, personal touch.

Creative agency, based in London, UK.

Working with clients across the UK, Australia & beyond.
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